What is Your Company’s Promise to the World?
What is a BRAND PROMISE? In short, it is what your firm is promising to the world and it is what (hopefully) makes your firm unique. At Insight CXO, we believe a powerful Brand Promise can give you leverage in the market and operational insight more than almost anything else… Read more
Get Creative with a Quarterly Theme
One of most misunderstood or left out components of the Gazelles One Page Strategic Plan is the QUARTERLY THEME section. For larger companies, this is one of the most powerful and transformational techniques that you can leverage for growth. Here’s the deal and reality. You and your Senior team just… Read more